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The free whitepaper discusses trends over the past few years in emerging markets and provides some valid insights on digital content.

Recent humanitarian disasters like the earthquake of Haiti or the tsunami that hit Indonesia in 2004 have demonstrated the ability of the Internet and Mobile to bring together social movements.

mmCHANNEL can provide charities and relief organisations with our Alerts Console and Mobile Marketing Campaign services to facilitate the dissemination of information and help to raise funds and donations by the monetization of these causes. In Spain we are working with organizations such as Plan Spain, ONCE and more.

Social Networks have moved from being a mere vehicle of personal interaction to become the most comprehensive means of dissemination of any good cause, and there is NGOs or charitable organization which does not thinks about its presence in these networks as these are key to let the people know the situation of the needy and their efforts to combat such situations. Not in vain, and under this pretext, the Internet has been proposed as a candidate for the Nobel Peace Prize by the Italian version of the magazine Wired on the grounds that “it is a tool that allows advanced dialogue, debate and consensus through communication, and promote democracy. ”

Ask for a free needs assessment or get more information on our case studies: contact us or visit the Spanish website for www.movilaridad.org.

mmCHANNEL launched the new digital music store for Vodacom in November 2009. The music store features mobile ringtones and digital music to download to the phone.

The mobile music store features digital music from international and local labels and the catalogue is set to be increased.

The mobile music store is today available to Vodacom customers in South Africa

Benefits to customer

• Fully intergrated mobile portal with Vodacom look n feel
• Simplified shopping experience for digital music
• All music content in the ‘one shop’; full tracks, ring tones
• Customers can gift a track or ring-tone to a friend on Vodacom
• My Purchases section keeps track of purchases to download them later if needed

mmCHANNEL, has launched the new 3D Football video goals alert service for Eagle Mobile, Albania.

The new mobile video alerts cover goals from all teams in the premier leagues in Spain and Italy. Customers choose the team they want to follow and after subscribing to the service they get sent a 30 second video of every goal when their team is playing.

The mobile video goals will be available to all Eagle Mobile customers. Customers can find out about the service on the company website.

Benefits to customer

• Easy sign up via SMS
• Weekly, recurring subscription for the team they follow
• Get sent 30 sec video goals even if the goal is by the opposing team
• No charge if no goals are scored (the score is zero – zero)
• Each goal includes written comments – team names, current score, who scored, time of the goal

mmCHANNEL, has launched its new animated Football video replays with Eagle Mobile, Albania.

The new mobile video alerts cover goals from all teams in the premier leagues in Spain and Italy. Customers choose the team they want to follow and after subscribing to the service they get sent a 30 second video of every goal when their team is playing.

The mobile video goals will be available to all Eagle Mobile customers. Customers can find out about the service on the company website.

Benefits to customer

• Easy sign up via SMS
• Weekly, recurring subscription for the team they follow
• Get sent 30 sec video goals even if the goal is by the opposing team
• No charge if no goals are scored (the score is zero – zero)
• Each goal includes written comments – team names, current score, who scored, time of the goal