Mobile Marketing – Mobile Apps & Games

Mobile games provide media companies with an effective way to promote digital content, products and brands to vital segments of their base.

Advergaming-on-the-fly makes it easy to develop your own game. With the net result of boosting brand impact from unique and engaging mobile game experiences.

Games are a rapidly developing segment of the global mobile market. The impact from iPhone and improved handset capabilities mark an important turning point. This means more people buying smartphones or feature-phones.

Mobile has become a way to express your personality and lifestyle and more importantly to provide entertainment when hanging out with friends, waiting around or travelling. Advertisers and agencies benefit from advergaming with effective, measurable and non-intrusive solutions to connect with their audience when they are immerse in mobile leisure.

Mobile advergaming will…

-        Complement your advertising scope with a new medium with penetration indexes above other media like TV or radio.

-        Allow you to interact with the user: making phone calls, participate in a ranking online, send SMS or collect data.

-        Create advertising mixed with entertainment, as the advertiser’s brand appears throughout the game

-        Create a community around the brand, shared and connected with main social networks such Facebook.

mmCHANNEL and its sister company Unkasoft are experienced partners for helping you to build your mobile apps, games or website. We’ve worked with over 100 household brands and their ad and creative agencies.